Tuesday, January 26, 2010

Waiting on a Key

There is a key, in an envelope, in a FedEx Express overnight delivery van, somewhere in San Diego, headed to our door. That key starts the S1000RR you see pictured above. The DEMO S100RR you see pictured above. More importantly that key starts BMW's participation, dominance and revolution of the fabled "Litre Bike" classification of motorcycle. This is not to say BMW is letting it's enduro, sport touting and touring focus diminish. Far from it. BMW is simply looking a worried Big-4, Ducati and KTM in the face and declaring: "The game is about to change. Try and keep up..."

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